The 2015 Hipster, a geek chic to faux lumberjack look that lends itself well to both genders. This is the style that breaks all the rules and abandons the expectations of others. With low interest in brand exposure, and a showcase of assorted colors, fabrics, and garment combinations, the men and women in this category adapt a style of their own however they see fit—with little regard to outside opinions. Hipsters are the lovers of the unknown dives and gastro-pubs, indulging in craft beers and IPAs that are little-known and exceptionally delicious. They drive unique, older vehicles, and don’t care that their travel habits are mostly off-the-beaten-path. They stay at hostels or Airbnb locations, and choose to ride with Uber drivers to get around and see the sights.